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Home Ask an Expert

How To Deal With Angry/Rude Customers

Olakunbi-Black Tioluwalogo by Olakunbi-Black Tioluwalogo
June 7, 2021
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How To Deal With Angry/Rude Customers
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On no grounds is bad customer service excusable. In a way, the customer is always ‘right’. We need to be able to look beyond their immaturity and mindless emotions and recognize that dissatisfaction or confusion is at the root of all the bad attitudes they display. 

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Negative behavior such as rudeness or shouting or anger actively and rapidly triggers the same reaction in any recipient. Today, we talk about 5 ways to deal with angry or rude customers.

 

  • Get to know what’s at the root of their behavior. 

A lot of times, we express emotions but we know that there’s something deep down that’s triggering and causing those emotions. All the emotions being expressed and bad behaviors are just surface. If you’re going to solve this issue, you’re going to have to look beyond the surface. 

Ask them questions, get to know what’s really causing them to act like that. Are they frustrated with your product? Was it lower in quality than what they expected? What’s really happening? 

 

  • Try to talk less and listen more

You’re not the one experiencing whatever feelings or emotions they’re experiencing towards your product or service. Try to talk less. Let them talk, here what they have to say. 

Don’t assume anything, don’t try to interrupt to defend yourself, just listen. Any other thing you have to say can come afterwards. Sometimes, they just need to let it out there and it’s all good. Avail your ears. 

 

  •  Don’t take it personally

Bad comments, talks and reviews can be damaging to your personality and self esteem if you take it too personally. You have to understand that sometimes when we are angry, we say a lot of things we absolutely do not mean and then later wish we can take back. 

Deal with that situation for what it really is. A bad review about your product doesn’t mean you’re a bad person and can never succeed in life. A bad feedback isn’t a bad destiny. Don’t take comments from angry customers personally at all. 

 

  • Respond appropriately and apologize if you need to. 

It might not make sense to you but if they felt displeased or unsatisfied, you should apologize to them. Don’t talk while they’re talking or interrupt them, let them vent it all out but make sure to put a word in when they’re done. 

Don’t be rude about the apology. Say, “I’m sorry” instead of “I apologize.” Let it be genuine and sincere and let them know what you’re going to do about the problem or issue at hand. 

Give feedback and be sure to update them about what’s being done towards the complaints they made or things they said. 

 

  • Solve the problem

Remove the bad attitude or behavior displayed  and when you’ve gotten to the root cause of the problem, please, solve it.

There’s no stronger way to disarm an angry customer than to provide solutions to the problem. If you don’t know how to rectify the situation, ask them what they’d like you to do to resolve it or what they think reasonable action steps would be. 

You don’t want to be that one person that keeps apologizing and yet doing nothing about it. So, actually solve the problem. Research about it, ask your friends in the field but make sure you resolve the issues. 

It’s also important to know that a lot of times you can’t control people’s actions or attitudes towards you but you can control your reaction to them. Seek to control that because the other one you can’t control.

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Olakunbi-Black Tioluwalogo

Olakunbi-Black Tioluwalogo

A Professional Media, Entertainment and Marketing Technology executive with over 8 years’ experience in broadcasting, film making, advertising and marketing communications. Currently working at Emblue Africa as the Business Lead, Growth & Operations where my interest is in using technology and culture to aid media production and/or distribution as well as marketing execution. PhD student at School of Media and Communication, Pan Atlantic University, Lagos, Nigeria.

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