SmartPreneur
Advertisement
  • Home
  • Trending News
  • Radio
  • TV
  • Hustle Life
  • Games & Quizzes
No Result
View All Result
  • Home
  • Trending News
  • Radio
  • TV
  • Hustle Life
  • Games & Quizzes
No Result
View All Result
SmartPreneur
No Result
View All Result
Home DIY

4 Questions To Help You Find Your Niche

Blessing Osazuwa by Blessing Osazuwa
February 17, 2022
in DIY
0
4 Questions To Help You Find Your Niche
0
SHARES
0
VIEWS
Share on FacebookShare on TwitterShare on Whatsapp

It is pertinent to know your specific niche when setting up and running a business.

Join our communityJoin our communityJoin our community

Your niche is simply your target audience –  a group of people who are bound to use your products or services due to their specific interests, values or way of life.

Understanding your target audience should never be underestimated because it helps to implement your marketing strategy.

These are some of the questions that you should ask yourself to determine the niche your business should fall under and the type of audience in that specific category.

1. What are my skills?

Choosing a niche and being successful in it, is dependent on how passionate and skillful you are in that area. Settle for something that you enjoy doing.

It’s important to think about the areas you have special skills or experience in. This way, you will be able to build a strong foundation for your business, doing what you love.

2. What are the needs of my target audience?

Once you have identified what you love and the niche it falls under, you can then proceed to figuring out the needs of your target audience. A successful business is one that identifies a problem and proffers solution to it.

To know the challenges your target market is facing, do your research on Google, and on social media to discover the frequently asked questions of potential customers.

3. Is anyone already solving the problems of my target audience?

Whatever level your business might be, you’d always need to check your competition.

A simple Google search, with some of the keywords associated with your niche, will provide you with the brands with offerings similar to yours. And if you don’t find anything tangible, it could be that you’re about to become a pioneer or it could mean that the niche has no market or it’s simply non-profitable.

4. Will my target audience accept my products/services?

To solidify your research, you’d have to test your idea. You can also create a landing page and start collecting leads through paid ads just to see whether the niche that you choose has any demand.

This is an important step in finding and deciding your niche because you don’t want to waste money on time in registering a business, and investing in a product or service that has no demand.

However, if you have people showing interests and leads flowing in, then, you might have discovered your business niche and target audience!

 

Tags: Business NicheEcommerceSales funnelsTarget Audience
Previous Post

Nigerian Traders Are Worried About Increase In Price Of Rice

Next Post

CcHub launches Createch Accelerator Programme (Apply here)

Blessing Osazuwa

Blessing Osazuwa

Blessing does the research to bring you needed information for success.

Next Post
Top 5 Venture Capitalist Firms Investing In Nigerian Startups

CcHub launches Createch Accelerator Programme (Apply here)

Please login to join discussion

Recent News

Unrest hits Lagos, as Police impound motorcycles

Unrest hits Lagos, as Police impound motorcycles

May 19, 2022
Lagos Roads Lack Enforcement- Fashola

Lagos Roads Lack Enforcement- Fashola

May 19, 2022
Residents of Makoko, Oko-Agbon, and Sogunro Resist Planned Demolition of their Communities

Residents of Makoko, Oko-Agbon, and Sogunro Resist Planned Demolition of their Communities

May 19, 2022
Sources of Funds in Nigeria

Entrepreneurship: Trustworthy Sources of Funds and their Requirements

May 18, 2022
SmartPreneur

© 2020 SmartPreneur

Navigate Site

  • Home
  • Trending News
  • Radio
  • Games & Quizzes
  • TV

Follow Us

No Result
View All Result
  • Home
  • Trending News
  • SME
  • Podcast
  • DIY
  • Hustle Life
  • Quizzes
  • TV
  • Contact us
  • Ask an Expert

© 2020 SmartPreneur