Google has announced new initiative targeted at startups and SMEs in the African continent.
The Google for Startups Black Founders Fund in Africa will provide grants and technical assistance to early-stage startups led by black and diverse teams, or with a goal of advancing the Black community.
The programme will have 50 African startups receive $100,000 in cash awards. Each selected company will also receive $220,000 in Google Cloud Credits and Ad Grants, as well as mentoring, technical and scaling assistance from the best of Google.
Applications are open from today until July 7th and eligible startups can visit google/BFFAfrica now to apply.
Google for Startups Black Founders Fund Africa, is supporting early-stage startups on the continent that are founded by black-led or diverse teams or who are directly benefitting the black community. The non- dilutive $3million fund is allocated across a pipeline of 50 investable black-founded startups in Africa.
The fund will be given along with mentorship support and Google platform credits to help the startups grow.